As we celebrate Earth Day today, not only do #WeWearAustralian to support our local clothing manufacturers who are focussed on sustainability and reducing their carbon footprint but, more importantly, we sprinkle our homes and douse our bodies with products that showcase the scent and therapeutic benefits of Australia’s unique native botanical heritage.

Australia is the oldest continental landmass on Earth. It formed 100 million years ago when it broke away from Gondwanaland and its native plants have adapted and evolved against one of the harshest climate regimes. So when we obsess about our native botanicals, it’s not just because we think some have incredibly beautiful scent profiles, it’s because history has given us much to learn from in terms of resilience, survival, nutrient quality and therapeutic benefits.


We focus on using naturally derived ingredients in our fragrances rather than synthetic ones. This is because we believe that helps to elevate the quality of our fragrances from being purely decorative to a level where the genius of nature’s complex apothecary can do its work.


When we inhale aromas the smell receptors in our nose transmit messages to our brain (the olfactory system), which decodes and identifies the molecules (if we’ve had a previous interaction with that scent), but it also transmits messages to our limbic system which is responsible for our emotions, memory, breathing, stress, heart rate, blood pressure, and hormone balance. In this way, different scents can trigger different emotional reactions.

Finally, as we think about our evening rituals and lighting scented candles throughout the house, we encourage everyone to always read the label of the candle they’re purchasing. If it doesn’t expressly say “does not contain paraffin”, then it probably does. And that’s a problem. It means when you light that candle you are burning a petroleum based product. The burning paraffin converts into toxic benzene and toluene (known carcinogens) and it also contributes to CO2 emissions. So not only are you potentially exposing yourself to toxic fumes, but you’re adding to your carbon footprint.